DIGITALCONFEX Presents
Conference
Digital Marketing, Advertising and TechnologyConfex
Dubai, UAE on 04 May 2023 | Our first in-person or fourth conference and second edition is LIVE
Days
Hours
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About Us
DIGITALCONFEX initiated its journey with Digital Marketing, Advertising and Technology Confex in the virtual mode on 30-31 August 2022 at GMT zone and its first edition/conference launch has been successful in gathering the global audience at one platform virtually. The participants’ takeaway and feedback from the conference has gained a confidence to launch our second edition F2F in 2023 on 04 May 2023 happening in the city of Emirates – Dubai. The conference offers an opportunity to gather digital marketers, advertising professionals, creative directors, and technology professionals at one platform. Stay tuned for more updates!
Why you should attend?
Sessions

Technical content- rich conference

Networking

Robust networking with industry leading brands

Branding

Global brand recognition

Business Generation

Qualified business leads and meeting the relevant potential audience

Exhibition

Showcase your product/solution by highlighting the USP of your business

Meetings

F2F/ Virtual meetings set up basing your availability

Who attends?
Digital Marketers
Analytics Directors / Managers of Data
Business Development / Account Supervisor / AE
CEO / President / Founder
Creative Director
CMO / VP / Director of Marketing
Content Creators
Deliverability Specialist
Email Marketers
Product Marketers
PR & Marketing Communications Professionals
Search Architects & Analysts
Social Media Marketers
UX / UI Designers
Webmasters
Career Seekers
Investors
Government officials
Startups
and More!
1
Conference
20
Intrigue Discussions
40
Expert Speakers
150
Global Participants
72
Countries
Past Awardees
Sara Farinasso

Sara Farinasso

Top 25 Emerging Digital Player

Head of Marketing & Digital Communication
Sniper SRL

Muhammad Zeeshan Haider

Muhammad Zeeshan Haider

Top 25 Exceptional Digital Leader

Digital & Content Marketing Manager
Now Health International

Aastha Kanwar

Aastha Kanwar

Top 25 Emerging Digital Player

Key Account Strategist and Manager
Nexa

Amir Hassan

Amir Hassan

Top 25 Exceptional Digital Leader

Head of Digital Marketing & eCommerce, Africa Region
Philips

Shigeto Miyamoto

Shigeto Miyamoto

Top 25 Exceptional Digital Leader

Head of Digital Marketing
Bristol Myers Squibb


Sachin Chandna

Sachin Chandna

Top 25 Exceptional Digital Leader

Senior Vice President - Head of Customer Intelligence Engagement and Digital Marketing
Emirates NBD

Raïna Jagun

Raïna Jagun

Top 25 Emerging Digital Player

Digital Marketing Executive
Zapproach Ltd


Owowo Kingsley Chukwuebuka

Owowo Kingsley Chukwuebuka

Top 25 Exceptional Digital Leader

Digital Marketing Manager
Marketing Edge Magazine

Speakers
Acquaint with the industry experts speaking at the conference and connect with them F2F on that day.
Keynote Speakers
Mohamed-Magdy
Mohamed Magdy, Executive MBA | B.Sc. Pharm | MCIM | Digital Strategist | Data Scientist | Author and Founder
YouTube Channel ماركتينج بالشعبي
Aniket Patange
Head of Artificial Intelligence & Innovation
Hitachi
Distinguished Speakers
Rakesh Das
Rakesh Das
Senior Manager CRM
Sun and Sand Sports
Gugulethu Moloto
Gugulethu Moloto 
Customer and Channel Marketing Manager-MEA
Honeywell
Omar-Hassan
Omar Hassan
Director Product Management
Publicis Sapient
Amish-Keshwani
Amish Keshwani
Vice President - Digital Marketing
MarketsandMarkets Research Pvt. Ltd
Raoul Davis
Raoul Davis
Partner & CEO Branding
Ascendant Group
https://www.linkedin.com/in/amrtahtawi/
Amr Tahtawi
Visual storyteller / Multimedia developer /Art director
Arizona state university
Balaji Vaidyanathan
Balaji Vaidyanathan
Director – Marketing, CEEMEA
Franklin Templeton
Mazen-Fekry
Mazen Fekry
Founder and CEO
INETWORK Middle East
Adele-Coelho
Adele Coelho
Account-Based Marketing Manager, META
Autodesk
Tengku Shariffah Jadeeyah Abang
Tengku Shariffah Jadeeyah Abang
CEO
Twin Rams Media Group OPC
Stavros Votzakis
Stavros Votzakis
Business Sales and Delivery Executive
IBM
Bassema Demashkia
Bassema Demashkia
Content Director
Content Marketing Boutique
Khadeer Peer Shariff
Khadeer Peer Shariff
Chief Executive Officer
Gibraltar Technologies LLC
Karan Patel
Karan Patel
Head of Marketing & Commercial
Etisalat Information Services
Charu Sethi
Charu Sethi
CMO (Chief Marketing Officer)
Unique Network
Karim Cheaib
Karim Cheaib
Head of Marketing / Marketing consultant
Akram Badr
Akram Badr
Communications Manager
Cisco - CX (EMEA)
Fernando Angulo
Fernando Angulo
Senior Market Research Manager
Semrush Inc.
Jorge W. Paniagua
Jorge Paniagua
Creative Art Director
DDB Dubai
Ajay Singh
Ajay Singh
Director, Brand & Innovation and commercial Lead
Kantar
WT Ranga Acharya
WT Ranga Acharya
Sr Manager Marketing & Communications
Virtusa
Umar Khan
Umar Khan
Head of Digital
EMAAR
Kathleen Blancaflor
Kathleen Blancaflor
UX Manager
Starbucks MENA
Sweta Kanoria
Sweta Kanoria
Head of Digital Marketing, Social Media & Communications for Huawei Middle East & Central Asia Region
Huawei
Conference Itinerary
Theme: Understanding the new developments in digital, advertising and technology world

Points of discussion:

  • The current state of AI technology and its applications in various industries and domains.
  • The role, impact and potential benefits of AI
  • The challenges and opportunities of integrating AI with other emerging technologies, such as blockchain, Internet of Things, and quantum computing
  • The role of government, academia, and industry in promoting responsible AI innovation and collaboration.
  • The future of AI and its potential impact on human society, culture and creativity.

Points of Discussion:

  • Defining and exploring the differences between consumer experience and consumer engagement in the context of modern marketing.
  • What are the business outcomes that each strategy aims to achieve?
  • How do you measure consumer experience and consumer engagements? What metrics and KPIs are used to track progress and success?
  • How do different channels impact consumer experience and consumer engagement?
  • What role does technology play in enhancing consumer experience and consumer engagement? Any practical examples of technology- enables experiences.
  • How do branding and messaging impact consumer experience and engagement?
  • Challenges and overcome tips for the business face in delivering exceptional consumer experience and engagement.
  • What are some best practices for creating a positive consumer experience and fostering consumer engagement?
  • Emerging trends in consumer experience and engagement and tips for the SMEs and startups and advertising agencies to excel their marketing efforts.

Points of Discussion:

  • Defining both the concepts and understanding the difference from traditional marketing.
  • Importance of both in today’s marketing landscape.
  • Role of Social Media in CEO and Executive branding.
  • How to align these CEO and Executive branding with the overall company brand and messaging.
  • Risks and challenges/how to overcome
  • Best practices to build a strong CEO and executive branding. Demonstrate some practical examples.
  • How the success of CEO and executive branding is measured?
  • Emerging trends in CEO and Executive branding. What companies and executives should be aware of?
  • Discuss the ethical considerations involved in CEO and executive branding.

Points of Discussion: Some of the key trends to be discussed:

  • Personalization
  • Voice Search
  • AI/Machine learning and other emerging technologies
  • Social Media
  • Privacy and data regulation
  • Video marketing
  • Influencer marketing
  • E-commerce
  • Customer experience
  • Multichannel marketing

Points of discussion:

  • Understanding the numerous ways of Machine Learning that is transforming the digital landscape.
  • Demonstrate the practical examples related to the topic.

Points of discussion:

  • Role of personalized advertising.
  • Understanding the dynamic pricing structure.
  • Voice-activated Ads.
  • Virtual Reality Ads.
  • Ethical concerns.
  • Automation.
  • Augmented Reality.

Points of Discussion:

  • Discussion about “Authenticity builds trust”.
  • Differentiation from the competitors.
  • Increased Engagement.
  • Improvised ROI.
  • Customer loyalty.
  • Social Media impact.
  • SEO benefits.
  • Compliance.

Points of discussion:

  • Importance of digital marketing for B2B businesses in today's digital age.
  • Discuss the various digital marketing strategies that can be used to effectively reach and engage B2B customers.
  • Understanding the role of content marketing, social media marketing, search engine optimization, email marketing, and account-based marketing in B2B digital marketing.
  • Practical tips for developing a successful digital marketing strategy for their B2B business.

Topic of Discussion:

  • Understanding and identifying the KPIs like customer acquisition cost, conversion rate, return on investment, customer lifetime value, website traffic and social media engagement that can help to measure the effectiveness of your digital transformation joining

Topic of Discussion:

  • How AI will power the future of successful content marketing?
  • Growth and lean approach in big organizations
  • The rise of Subscription-based marketing services
  • First Party Data Revolution: The future of Digital Marketing
  • How Metaverse will affect e-commerce
Pick your favourite Pass
Choose your pass which accomplish your business objectives at the conference
Wallet Pass
$499.00
  • 1 pass to access the full – day conference sessions
  • Access to networking tea breaks, luncheon in the conference
  • Access to the conference materials like information conference guide/marketing collaterals
  • Full day access to the exhibitors’ area
  • Quarter page Ad in our next DIGI Magazine
NFT Pass
$799.00
  • 1 pass to access the full – day conference sessions
  • Access to networking tea breaks, luncheon in the conference
  • Access to the conference materials like information conference guide/marketing collaterals
  • Full day access to the exhibitors’ area
  • Half page ad in our next DIGI Magazine
  • Access to post delegate list (with full information)
  • 1 access pass to Cocktail reception
Crypto Pass
$1,199.00
  • 1 pass to access the full – day conference sessions
  • Access to networking tea breaks, luncheon in the conference
  • Access to the conference materials like information conference guide/marketing collaterals
  • Full day access to the exhibitors’ area
  • Full page ad + 1 article publication in our next DIGI Magazine
  • Access to pre delegate list (with full information)
  • 1+1 access pass to Cocktail reception
  • Access to one on one business meetings (3) – Offline/Online
  • Opportunity to distribute their marketing collaterals during the conference sessions
Sponsors
Branding is the important ingredient of any conference. Showcasing your visibility will make your audience know more about YOU.
North America's CEO Branding and PR Partner
Ascendant Group
Digital Marketing Partner
DIGITALOCNFEX
Media Partners
Past Sponsors

Italy Digital Partner

SNIPER

Digital Marketing Partner

Digital Convex

Performance Marketing Partner

CPA-Inventory

Participating Brands

LinkedIn
Sodexo
Cible RH
Zapproach
CONNECTMARKETING
Overbit
Digital Marketing
Funkar Emblem
Outdoor
Xpark
PDMA
PESS
Emirates NMD
Linqia
ProtudeSolutions
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