WT Ranga Acharya, Sr Marketing Manager at Virtusa
WT Ranga Acharya is a senior marketing leader with extensive experience in building insight-led, revenue-driven marketing engines across enterprise technology, digital transformation, and AI-led solutions. Currently leading Marketing & Communications at Virtusa, he plays a pivotal role in shaping go-to-market strategies across Banking, Telecom, Media, Retail, Manufacturing, and Hi-Tech verticals, with direct influence on large-scale pipeline creation and deal acceleration.
Ranga is known for bridging the gap between marketing strategy and business outcomes. His work spans account-based marketing, demand generation, executive intelligence, thought leadership, and AI-powered GTM frameworks, helping position marketing as a strategic growth partner rather than a support function. He has led multiple high-impact campaigns that align closely with sales leadership, client partners, and executive stakeholders, contributing to sustained pipeline growth and brand authority.
In parallel, he is the founder of IAGMAR, a marketing and growth consulting firm focused on AI-driven marketing, brand strategy, and performance-led digital transformation. A strong advocate for marketing leadership in the age of intelligence, Ranga frequently writes and speaks on the evolving role of CMOs, agentic AI, and the future of marketing decision-making in complex enterprise environments.
My expertise spans Multichannel campaign management, Brand activation, Software services GTM, and Demand / Lead generation. I also specialize in understanding and anticipating marketing needs, in addition to identifying future marketing opportunities in both emerging and established markets.
