Kimberly S. Reed

Kimberly S. Reed

Kimberly S. Reed, Senior Partner at Ascendant Group Branding and a Best Selling Author

Kimberly S. Reed, M.Ed., CDE® is a skillful and strategic advisor, and an award-winning leader who leverages her more than 25 years of experience in branding, HR, talent acquisition, diversity, equality, inclusion and belonging and diversity & inclusion training to transform leaders, and cultures into high-performing organizations. She has been Senior Partner at Ascendant Group Branding, A PR News Top 100 Elite Agency for the past 15 years.

She also serves as Chief Transformation Officer for Reed Development Group, and is the Best Selling Author of Optimist Always Win. She has worked with numerous organizations in global professional services, health care, financial services, consumer products and pharmaceutical industries. Her inspirational, results-driven approach combines the need for creating more inclusive workplace cultures, increasing revenue growth and generating long lasting return on investment.

Kimberly teaches organizations the importance of optimizing the DEIB (Diversity, Equality, Inclusion and Belonging) Synthesis using game-changing insights that will drive breakout innovation in your organization. She is also the creator of the revolutionary Organizational Diversity Visioning Board© where ‘visionaries’ are guided through a process on how to set their DEIB priorities to empower and implement change. Kimberly was the 2023 (NOAA) The National Oceanic and Atmospheric Administration, an agency of the U.S. Department of Commerce Leadership Conference Opening Keynote Speaker for thousands of attendees.

Kimberly is a national collaborator, thought leader and co-developer with the American Cancer Society (ACS), ASPIRE Leadership Academy, the first ever competitive six-month, comprehensive leadership program for diverse leaders.

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