Chanelle Wang, Senior Assistant Director, International Branding & Marketing at A*STAR (Agency for Science, Technology and Research)
As someone who has spent over a decade translating technology into business value, Chanelle Wang is fascinated by what happens when the technology itself becomes capable of making decisions.
Having worked across Dell Technologies, Schneider Electric and A*STAR, she has led initiatives spanning branding, communications, customer engagement and digital transformation during some of the most significant shifts in marketing, from digitalisation to data-driven marketing and now AI.
Her current interest lies in the rise of Agentic AI: not as another technology trend, but as a fundamental shift in how organisations make decisions, engage customers and scale growth. She believes the future of marketing will be shaped not by humans or AI alone, but by how effectively both learn to work together.
