Priyanka Raman, E-commerce Consultant
Growth Director with experience directing e-commerce strategies across the GCC. Developed strategies for global brands, including market leaders and multi-brands, achieving growth in digital businesses. Developed business pitches, and directed digital propositions, resulting in record-breaking sales and ROAS.
Developed commerce media frameworks, managed e-commerce media activations, and established strategic partnerships with leading marketplaces. Led client strategy and execution with extensive digital spends, increasing GMV contributions.
Forged numerous digital partnerships, launched micro-insurance covers, and built various pipelines. Managed sales and marketing for e-commerce websites and apps across multiple marketing channels. Proficient in digital marketing, customer acquisition, monetization, business development, and various technical skills including SEO, CPC, site sales conversions, and mobile app engagement.