Ashutosh Jaiswal, Head – Commercial Digital Transformation at The Coca-Cola Company
Ashutosh Jaiswal is a seasoned leader with 18+ years of experience in strategy, consulting, and technology, currently heading Commercial Digital Transformation at Coca-Cola. Leading a dynamic and agile team of product managers, data scientists, digital marketers, and customer service professionals, Ashutosh is driving the transformation of Coca-Cola’s commercial capabilities and performance across the APAC region.
With an MBA from HKUST and a Bachelor’s in Computer Engineering from IIT, Ashutosh is also a certified Lean Six Sigma Green Belt, a Blue Ocean Strategy practitioner, and a digital product management expert. His mission is to leverage his deep expertise in go-to-market strategies, CRM, e-commerce, data & analytics, customer experience, commercial excellence, and product management to help Coca-Cola exceed its business objectives in today’s fast-paced and unpredictable VUCA (volatile, uncertain, complex, and ambiguous) world.
Ashutosh is proficient in cutting-edge technologies such as AI, ML, blockchain, cloud, RPA, IoT, and cybersecurity, constantly enhancing his skills and knowledge. A lifelong learner and strong advocate for a growth mindset, he strives to foster a culture of innovation and collaboration within his team and across the broader organization.
