
Shelleah Pedersen, Senior Marketing and Communications Manager at EcoEdge AI
With over 12 years of experience in marketing, branding and content creation for Fortune 500 companies and big names like Uber, Starbucks, Expedia, British Airways and more, Shelleah further expanded her reach into the world of AI after completing her MSc in Psychology in London.
She also has diplomas in cognitive behavioral therapy (CBT), neuro-linguistic programming (NLP), psychodynamic psychotherapy and modern applied psychology. She occasionally conducts guest lectures at universities on topics related to the psychology of marketing and consumer behavior.
Having worked on the AI and content marketing teams for one of the world’s largest tech companies and now having the opportunity to bring her marketing expertise to EcoEdge AI as the Senior Marketing and Communications Manager here in Dubai, Shelleah recognizes the potential and opportunity that AI brings to our world in all areas, especially in terms of sustainability and energy reduction.