
Ivan Afonin, CEO, International at E-Promo
Ivan Afonin is the CEO, International of E-Promo, leading the company’s growth and partnerships across the Middle East. With over 10 years of experience in digital marketing, he has worked across multiple markets and industries, helping brands achieve measurable results through data-driven performance strategies.
Before joining E-Promo in 2024, Ivan spent more than five years at Dentsu (iProspect) CIS, where he held roles as Performance and Business Director, managing campaigns for leading global and local brands across a wide range of industries, including e-commerce, finance, automotive, real estate, and more. He later joined Yango, the ride-hailing part of the business, where he led marketing, performance, and new market launches across 25+ countries, including MENA and Africa.
Since taking leadership at E-Promo, Ivan has driven more than 5x international revenue growth, building scalable systems through Adtech, automation, and performance marketing to help brands grow efficiently across the MENA region.




