Dr Luke Soon, Partner at PricewaterhouseCoopers (PwC Singapore)
Dr. Luke Soon is an AI philosopher, HX architect, futurist, and author of Genesis: Human Experience in the Age of AI. He envisions a future where humanity and AI thrive together as allies, fostering a world of trust and abundance with the Human Experience (HX) at its core.
With expertise in innovation, experience design, ethical AI, and emerging technologies like Web3 and the metaverse, Dr. Soon emphasizes long-term progress through purposeful transformation.
