Dr. Ali Bhayani, Professor at Higher Colleges of Technology
Dr. Ali Bhayani is Professor of Business at the Higher Colleges of Technology (UAE) and a start-up coach who helps marketing teams operationalize AI for growth. His work blends intrapreneurship and product innovation with practical MarTech—agentic AI workflows, creative intelligence, and experiment-led measurement.
On this panel, he brings a field-tested playbook to upskill marketing orgs: redefine roles and skill paths, align incentives to pipeline impact, and reset KPIs from channel volume to velocity, CAC/LTV efficiency, retention, and revenue quality.
